Olay yesterday (Wednesday June 22nd) released an anti-ageing treatment that has already proved hugely popular in the US – although only a set amount were sold here and the wider release will take place in August.
The beauty therapy range was launched across the pond earlier this year and was whisked off the shelves within 17 minutes.
Olay claim that ladies who use the cream will find that within 28 days their skin looks visibly younger.
The company said that women who used this product for four weeks, twice every day, found that their skin smoothness improved 11-fold, while their deep wrinkles were four times less apparent.
There are five Olay Professional lotions in the Anti-Wrinkle Kit, which claim to make the skin's outer barrier stronger, double cell production and reduce moisture loss.
It looks like men and women alike in the celebrity world are fighting the ageing process, if one commentator is to be believed.
The Saturdays' singer Rochelle Wiseman recently revealed that the boys from Take That treat themselves to Creme de la Mer face cream.
Article Last Updated: 24/06/2011 14:00:27
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